Kaixo, I'm Vic de Aranzeta.  

I am a Product Designer, Researcher & Cultural Anthropologist designing meaningful experiences for all people.

 

Currently based in San Francisco designing delightful experiences at Google. 

Selected work.

PORTLAND LEATHER

An e-commerce leather goods company founded by artists, teachers, psychologists and others looking for a creative outlet.

My Role

I was the Lead Product Designer

Main Goal

Improve usability of site, specifically for mobile

MIT HACKING RACISM

Our team HealthForce won 2nd place-Currently we are in the Black Tech Matters Accelerator program to launch our product.

My Role

I serve as the Chief Design Officer

Main Goal

To ideate a product and app focused on addressing racism and bias in healthcare

REAL BLACK GRANDMOTHERS

Real Black Grandmothers is a digital archive focused on capturing Black grandmothers lived experiences.

My Role

I was the art director

Main Goal

Increase social awareness and solidify branding identity

 

I've also created designs and conducted 

research for other clients including:

Google

Flow

Winsome Construction

Muse Storytelling

Tuck Sleep

Albaloo

Fernweh Food Co

Artzain Libations

Live Oak Museum Consulting

Bay Area Green Tours

Creole Me Up

IterateUX

Golden Optical

Pleased to meet you!

I'm a designer, researcher, cultural anthropologist and passionate about environmental sustainability, ethical AI and cannoli.

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© 2021 by Vic de Aranzeta