As the founding designer at Spora Health, the breadth of my work spanned across digital, print, and physical. Spora Mommas was a 0 to 1 native app (iOS/Android), and I led the design strategy and art direction across 2 external partner agencies, defined the design vision for the product and its integration with the kit, conducted research sprints, and owned final design direction and polish. In partnership with industrial designers at Leadoff Studio, the design of the companion kit was completed a few months after launch of the app. 

The impact was real, and helped save a pregnant woman's life by empowering her to self-advocate for necessary care. And post-launch, the app achieved a 100 NPS score, supported 100 births across 26 states, and the kit won a Core 77 Design Award and Red Dot Design Award.