Prototype (App)

Prototype (Web)

Pitch Deck


We did this project with members of IterateUX as part of their Design Challenge event where we presented our finished designs to the community for all to see, benefit from, and be inspired.

Timestamps are below, for navigability:
01:14 intro
02:37 brand identity
04:03 brand colour scheme
05:05 timeline & scope (PM)
06:35 market strategy & competitor analysis
07:52 user research & customer personas
09:47 user journey mapping
12:02 wireframe & low-fidelity (lo-fi) mockup
12:58 user interface (UI) elements
14:32 branding collateral
16:10 app prototype high-fidelity (hi-fi)
19:57 website prototype
22:12 learnings
25:13 wrap-up & questions